On Saturday 14th April, Altrincham FC hosted Barwell in the Evostik Premier Division at the J.Davidson Stadium. Altrincham won the match 4-0 and secured a vital three points in their push for promotion as title winners, which was sealed at Grantham on Saturday 21st April.
This match was a designated Dementia Awareness fixture, as Altrincham FC Community Sports Lancashire Cricket Club and Sporting Memories Network promoted the work they do across Trafford. Altrincham FC Community Sports regularly promote discount tickets to families and school children. For this fixture, they encouraged children to attend with their grandparents, with the focus of the day being on sporting memories and encouraging older people to attend local sessions.
Volunteers from all three organisations spent the day handing out promotional leaflets, talking to fans about Dementia and raised an amazing £445.43 from donations and DVD sales of highlights from Altrincham FC’s historic past (Provided by Ant Dawson). Altrincham and Barwell players wore SMN charity t-shirts to raise further awareness amongst the 880 fans in attendance.
Altrincham FC Community Manager, Judy Henson, said: “The day proved to be a massive success, as we do every home game, we offer charities the opportunity to come along and show case the work they do and raise awareness. Andy Tysoe (Sporting Memories), Kay Floyd (Lancashire Cricket Club Foundation) Stacey Rowley, Alan Ainsley and Peter Forster(AFC) have all been the driving force behind the set up of monthly Sporting Memories sessions here at the club since the start of the year and we wanted to make sure fans and local residents knew about the help and support that is on offer in Trafford, through schemes like this one.
We are really grateful to all the staff, volunteers, players and fans for their assistance, donations and participation on the day. If you want to find out more information about any of the work we do, please visit our websites, social media channels or visit us.”
About Sporting Memories
Unlock the power of sporting reminiscence to unite generations and to help tackle dementia, depression and loneliness. Sessions run throughout Trafford on a monthly basis. The Sporting Memories Foundation memory games are designed to create an opportunity for fans to recall their favourite moments from football – to help spark that memory. Whether that is of a favourite moment, player, or team, Sporting Memories want to highlight the importance of a footballing memory. The work the charity does is designed to embrace those memories and it uses sport to support people living with depression, dementia and loneliness.
By working with the clubs to create an awareness of this work on match days, Sporting Memories wants to speak to football fans round the country if they have a family member, friend, or colleague who may want to get involved in some of the work Sporting Memories is involved in. Fans can check out some of the exciting projects and #jointhesquad by visiting www.sportingmemoriesnetwork.com